The duo started out recording songs and videos for family and friends, and began recording covers for fun. When they started getting good reviews and shares, they began to record more videos at the request of their new fanbase. After studying at Berklee College of Music, the duo who was skeptical of putting their cover video that went viral of "Look at Me Now" on YouTube, probably would now say it was the best thing they could have done.
After posting the cover, the video circulated in e-mails, on facebook, twitter, and was being sold on iTunes. The couple was soon asked to make an appearance on The Ellen show, as well as perform with The Roots.
Now, Karmin has been offered record deals for their original music because of the fresh style, fresh look, and charisma that they are giving to music. Their new single "Crash Your Party" is out now.
This goes to show that social media has a huge influence on the way we find entertainment. We all know the story of Just Bieber, whether we like him or not. The power of social media is strong. Just by posting videos of singing and showing the world what you can do, can make a difference. With one video, someone can watch it, share it with their friends, their friends share it with theirs, and so on. It is like the branches of a tree. It keeps going on. The social media has the power to make you a star.
One video can make you or break you. I am anxious to see how Karmin does in the future with their musical endeavors. To check out more of Karmin visit http://www.karminmusic.com/
Great post! Social Media has definitely helped the entertainment industry! Before social media, people would basically have to have connections or be lucky to "make it" in entertainment, but now-a-ways with websites like youtube, anyone can gain attention. I think it goes along with the American Dream-- that anyone can be successful and prosper. Justin Beiber and Karmin are just two examples of success stories that youtube has harvested. People are always looking for a cinderella story... hopefully there are more to come!
ReplyDeleteI am in love with Karmin! I am so glad that YouTube and social media has allowed for her true talent to be seen. I have watched many of her videos on the web and even bought a few of her tracks on iTunes. It really does show the power of the tools that we have at our disposal and how, with a little creativity and determination, you can achieve your dreams.
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